‘Cowboy Carter’ Becomes Highest-Grossing Country Tour in History

Michelle Williams, Beyoncé and Kelly Rowland reunite as Destiny’s Child during the final stop of the "Cowboy Carter Tour" in Las Vegas, Saturday, July 26, 2025. (Photo via Beyoncé/Instagram)

It wasn’t just a tour — it was a statement.

Beyoncé’s "Cowboy Carter Tour" wrapped Saturday night in Las Vegas, bringing 32 stadium shows to a triumphant close. The tour grossed $407.6 million and sold 1.6 million tickets, according to Billboard Boxscore — officially making it the highest-grossing country music tour of all time.

That record builds on her 2023 "Renaissance World Tour," which grossed $579.8 million, setting the bar for R&B tours. With both tours surpassing $400 million, Beyoncé is now the first woman and first American artist to achieve that twice — a distinction shared only with Coldplay, Ed Sheeran, and the Rolling Stones.

Cowboy Carter Tour: By the Numbers

• Total Gross: $407.6 million
• Total Tickets Sold: 1.6 million
• Average Gross Per Show: $12.7 million
• Average Attendance Per Show: 49,900
• Average Ticket Price: $255.36
• Highest-Grossing City: New York City — $70.3M (5 shows)
• Most Shows in One City: London — 6 nights at Tottenham Hotspur Stadium
• Boxscore Records Broken: 40+
• Tour Cities: 9 (New York, L.A., Houston, Atlanta, Chicago, D.C., Paris, London, Las Vegas)

Instead of touring dozens of cities, Beyoncé centered the "Cowboy Carter Tour" on nine stadium markets: New York, Los Angeles, Houston, Atlanta, Chicago, Washington, D.C., Paris, London and Las Vegas. Each stop featured multi-night residencies. Her five shows at MetLife Stadium in New York sold 250,000 tickets and grossed $70.3 million, making it reportedly the highest-grossing single-venue run ever reported by Boxscore. In London, six nights at Tottenham Hotspur Stadium generated $61.4 million from 275,000 fans.

In her hometown of Houston, Beyoncé played two shows at NRG Stadium. In L.A., five at SoFi Stadium. In Atlanta, four nights at Mercedes-Benz Stadium. On average, the tour pulled in $12.7 million per night, drew about 49,900 fans per show, and commanded an average ticket price of $255.36. She reportedly broke more than 40 individual Boxscore records during the run.

DESTINY'S CHILD ENDING THE COWBOY CARTER TOUR WITH A BANG !!!!!!!!!#CowboyCarterTour #Beyonce pic.twitter.com/pRR15ZXyYq

— KaMorian (Sparkling Alien 💫) (@ka_morian0121) July 27, 2025

The finale in Las Vegas delivered the tour’s most unforgettable moment: Destiny’s Child reunited onstage for the first time since Coachella 2018. Kelly Rowland and Michelle Williams joined Beyoncé for a high-energy medley that included “Lose My Breath,” “Bootylicious,” and “Energy,” complete with the crowd-favorite “mute challenge.” Jay-Z made a surprise appearance for “Crazy in Love” and “N——s in Paris,” while Shaboozey joined her for their country collaboration “Sweet Honey Buckin’.” Blue Ivy also appeared, drawing loud cheers as she performed choreography from “Déjà Vu” — one last nod to family and legacy before the curtain fell.

Top-Grossing Country Tours of All Time

1. Beyoncé — "Cowboy Carter Tour" (2024): $407.6 million
2. George Strait — "Cowboy Rides Away Tour" (2014): $100+ million
3. Shania Twain — "Come On Over Tour" (1998–99): $95+ million
4. Garth Brooks — "World Tour" (1996–98): $93+ million
5. Kenny Chesney — "Trip Around the Sun Tour" (2018): $87 million

Source: Billboard Boxscore, confirmed July 22, 202

The "Cowboy Carter Tour" was more than a financial juggernaut — it was a reinvention. With live instrumentation, southern visual motifs, and an unapologetically Black Southern narrative, Beyoncé reshaped what a modern country concert experience could be.

Critics heralded the tour’s ambition and storytelling. Rolling Stone deemed it “a masterclass in genre liberation”; Variety called it “a transformational moment in country” — not just because of the blockbuster numbers, but because of what it stood for.

Before Beyoncé, the highest-grossing country tour belonged to George Strait’s "Cowboy Rides Away Tour" from 2014, which grossed just over $100 million. Beyoncé’s total completely redefined that standard.

With "Cowboy Carter," Beyoncé didn’t just break records. She reimagined them.